cece School
Where blooms and businesses grow together
Who is cece and why does she have a school?
CeCe Todd is the Owner and Lead Designer of CeCe Designs and Events in Birmingham, Alabama. With nearly 20 years of wedding and event industry experience, she has truly seen it all.
CeCe went from the budget florist to luxe designer in less than four years. During that journey, she made all the mistakes, created processes to correct them, and wants to share them with you so you don’t have to make them too!
CeCe’s passion for teaching inspired her to create CeCe School where other creative individuals and businesses can grow and learn in a safe, friendly, and uplifting environment.
what is cece school?
CeCe School is a members-only online community where floral designers, event designers, and wedding professionals gather to grow their business, improve design techniques, and feel inspired each month.
Who is this for
This online community is perfect for floral designers, event designers, wedding planners, and creative entrepreneurs of all skill levels.
Have you ever thought to yourself…“I’ll never find the client willing to pay me what I’m worth. I work long hours everyday just to keep my head above water. Will I ever make any money? Will I ever find the clients that will let me do the type of designs I love rather than all the same old designs I hate?”
Then CeCe School is for YOU!!
What does membership include
- Private online community with like-minded business owners and creative entrepreneurs
- Minimum of 3 teachings per month including a design tutorial, business teaching, and guest educator
- Monthly design recipes and pricing guides
- Discount codes and exclusive offers to members
- Direct access to CeCe and her team through coaching calls and scheduled office hours
Let’s Look at the Topics We Cover
Pricing for profit not for fun
learning how to calculate what it takes to operate your business
proper pricing techniques
controlling expenses
how to manage cash flow
Showing your value
Learning how to calculate what it takes to operate your business
proper pricing techniques
controlling expenses
how to manage cash flow
our process
“vetting” clients through communication
successful client consultations
design process
vendor relationships and referrals
Branding
more than just a pretty logo
vendor gifts
learning to live your brand
promotional materials
Marketing
Website and how to attract your ideal clients
social media strategies: Instagram, facebook, youtube
utilizing live video in your brand
incorporating traditional media into your strategy
The Design Process
Creating a vision board
sketching
CeCe’s design presentation template
Productivity
Block Scheduling
Hiring and delegating
Outsourcing
utilizing productivity tools and apps
Client Experience
Creating an experience that reflects your brand.
Client Gifting.
Communicating vision and clear expectations
A few of our guest speakers
Meghan Ely
OFD Consulting owner, Meghan Ely, combines in-the-trenches event experience with a love of wedding PR to empower her clients to take their businesses to new heights. She is a WeddingWire Education Expert as well as a regular contributor to Wedding Planner Magazine, Wedding Business Magazine, Catersource and SpecialEvents.com.
Terrica
With over fourteen years in the wedding industry, award winning wedding planner and designer Terrica has been creating exquisite weddings and events in the Golden Isles. As the Chief Wedding Planner and Designer of Cocktails & Details®, she leads a team of talented wedding planners and event managers in creating unforgettable destination Southern weddings.
Julie Paisley
Julie Paisley is a Luxury Destination Wedding & Anniversary Photographer based in Nashville, Tennessee. Her work has been seen in a variety of publications including People Magazine and Martha Stewart Weddings. When Julie is not documenting her couples, she is a speaker, educator, and course creator for creative business owners.
Meghan Brown
Director of Two Bright Lights, is passionate about creating a platform to help event professionals grow their brand and leads by connecting with publishers and other vendors. She has extensive marketing and event management experience and understands the challenges and opportunities creative entrepreneurs face.
Greg Todd
Ultimately, Greg sees his role a partner with each client. He will work diligently to ensure that customers reach their personal goals by offering content marketing, brand development, and social media integration and optimization.
He is also a passionate coach that helps entrepreneurs streamline their business practices.
Kristin Kaplan
I’m Kristin Kaplan, and I’m all about helping digital CEOs and the VAs and integrators who support them create more impact and more income together. Because I believe we all have our own innate strengths and, when we pair up with the right people, amazing things can happen.
one-on-one mentoring
for wedding florists
CeCe’s passion for teaching inspired her to create formal mentoring opportunities where other creative individuals and businesses can grow and learn in a safe, friendly environment. With over 16 years in the wedding business, CeCe has a solid background in technique, design elements, and how to successfully manage a growing business.
The mentoring sessions can be set up to best fit your individual needs. We can provide in person mentoring and hands-on workshop settings,
or we can tailor your mentorship as a virtual learning experience through a combination of Periscope, Skype, and tutorial video links.
Mentoring sessions will allow you to ask questions that you “need” to know, but don’t feel comfortable asking your peers or competitors in your local market. These sessions are a place where you can dream big, gain inspiration, and go back to your daily business motivated and encouraged.
Topics Include:
- Floral and Event Design
- Styled Shoot and Publishing
- Marketing and Lead Generation
- Social Media Platforms
- Branding
- Business Building
- Work/Life Balance
Does this sound like you?
For more information or to get the process started, simply fill out the form and we will be in touch shortly. We look forward to assisting you grow your business. We will prepare a detailed quote, so that you will know exactly what to expect from your experience.
free guide
You’re Engaged….Now What?
Tips to help you get started.
Speaking Engagements
florists and event designers
Self proclaimed queen of pink, CeCe is an award winning floral designer, pink enthusiast, and third generation entrepreneur. A mentor and speaker, CeCe has been invited to share her expertise on prominent national stages at conferences and workshops. Her speaking topics include “How I Went From Budget Brides to Luxury Weddings in Three Years(and how you can too!!),
“Live Streaming and Marketing Your Wedding Business”, “Top 10 Mistakes Creative Entrepreneurs Make and How to Overcome Them”, “Juggling Jobs: How to Succeed at Being a Multifaceted Business Owner”, and “Running Multiple Events at One Time: The Importance of Implementing a Process.”
previously heard at
Im Ready!
If you would like CeCe to speak at your event about floral design, going from budget to luxury clientele, utilizing social media to grow your business, or other business topic, then please fill out the contact form below for more information.
the
Mastermind
by cece
get on the wait list for the
2020 Mastermind
In four years I went from budget florist to luxe designer. I went from clients with an average floral budget of $1,000 to an average of $10,000. There was no class or mentor that I could reach out to, to help me understand how to run a successful wedding and event design business… so I made all the mistakes, learned from them, and implemented systems along the way. I now have the privilege of speaking around the globe, teaching other designers at conferences and in my home studio, and working with my ideal client regularly and YOU CAN TOO!
I developed this Mastermind out of my frustration of having to choose between a coaching program or a hands-on workshop, because Lord knows most of us can’t afford both. I combined the power of a workshop with the personalization of 1-on-1 coaching to create an experience that is truly the best of both worlds. And I did it all so that you could learn from my mistakes instead of making them yourself, increase your average sales, and learn to work with your ideal client!
The Mastermind by CeCe is a 5 week course for florists looking to learn new design techniques, improve their business processes, and improve their branding|marketing|social media presence to allow them to up-level their portfolio and client base.
In my Mastermind, I’m going to help you achieve the ability to work with the client you want on the type of work you love to do while learning how to make more than enough money to support your family.
Have you ever thought to yourself…
“I’ll never find the client willing to pay me what I’m worth. I work long hours everyday just to keep my head above water. Will I ever make any money? Will I ever find the clients that will let me do the type of designs I love rather than all the same old designs I hate?”
Then this Mastermind is for you!
I’m going to show you how to identify your ideal client and market yourself to find them. If you want to create the designs of your dreams, then you have to attract the clients that have those dreams too (and can actually afford them).
01.
An invitation to our secret Facebook group where you’ll receive powerful education in a small group setting
02.
Exclusive 1-on-1 access to CeCe within the Facebook group
03.
Weekly LIVE video trainings and Q&A sessions with CeCe
04.
Video replays for those who can’t attend a LIVE training
you get all of this when you register
Mastermind
$1500 Regular Registration
luxury edition
$1800 Regular Registration